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- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
- BUY 2 GET 15% OFF
- SUMMER FLASH SALE
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- SUMMER FLASH SALE
"Born from a passion for watches, NeoLux is constantly seeking new ways to elevate the beauty of classic Seiko timepieces. We believe a watch is more than just a timekeeping device, it's a work of art. Join us and explore the vibrant world of Seiko modding."

NEW RELEASE!
SKX 5 MOD STARRY RAINBOW
Designed for those who embrace bold color and fearless individuality, this mod is a celebration of self-expression. Featuring a vibrant rainbow bezel, custom luminous dial, and the ultra-reliable NH36 automatic movement, it brings a striking blend of art and engineering to your wrist.
SEIKO MOD
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WHY SEIKO?
"We believe Seiko offers the best value with its reliable and precise movements. Taking advantage of Seiko's available components, we create custom watches that combine their reliability with your unique design choices. Using only high-quality materials, we make personalized timepieces that fit your style."
NEW IN
Get the latest and greatest - Now for less.
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LABOR DAY SALE
Seiko Mod Land-Dweller Tiffany Blue
Regular price $279.00Regular priceUnit price / per$389.00Sale price $279.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Land-Dweller Blue Obsidian
Regular price $279.00Regular priceUnit price / per$389.00Sale price $279.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod SKX 5 Rose Gold Rainbow
Regular price $319.00Regular priceUnit price / per$399.00Sale price $319.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Datejust Two-Tone Gem Gold
Regular price $279.00Regular priceUnit price / per$369.00Sale price $279.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Daytona Rose Gold - Ice Rainbow
Regular price $319.00Regular priceUnit price / per$399.00Sale price $319.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod SKX 5 Starry Rainbow
Regular price $319.00Regular priceUnit price / per$399.00Sale price $319.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Datejust Rhodium
Regular price $279.00Regular priceUnit price / per$369.00Sale price $279.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Santos Classic Rose Gold
Regular price $289.00Regular priceUnit price / per$379.00Sale price $289.00LABOR DAY SALE
ICONIC
Each watch is a tribute to legendary designs.
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LABOR DAY SALE
Seiko Mod GMT Gold
Regular price $329.00Regular priceUnit price / per$399.00Sale price $329.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Day-Date Rose Gold Chocolate
Regular price $299.00Regular priceUnit price / per$379.00Sale price $299.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod GMT Batman
Regular price $289.00Regular priceUnit price / per$379.00Sale price $289.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Datejust Classic Black Roman
Regular price $259.00Regular priceUnit price / per$329.00Sale price $259.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod GMT Bruce Wayne
Regular price $319.00Regular priceUnit price / per$399.00Sale price $319.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Yacht Master Grey
Regular price $279.00Regular priceUnit price / per$369.00Sale price $279.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Nautilus (Open Heart) Rose Gold
Regular price $289.00Regular priceUnit price / per$379.00Sale price $289.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Aquanaut Orange
Regular price $279.00Regular priceUnit price / per$369.00Sale price $279.00LABOR DAY SALE

EXPERIENCE OUR SEIKO MOD WATCHES, HASSLE-FREE!
"At NeoLux Watch & Co., each timepiece is carefully inspected before leaving our workshop, ensuring only the highest quality components are used. We back every purchase with a 14-day return policy and a U.S.-based warranty center for your peace of mind."
TRENDING
Discover the watches everyone is talking about.
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LABOR DAY SALE
Seiko Mod Datejust Sunburst Grey (President)
Regular price $279.00Regular priceUnit price / per$369.00Sale price $279.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod GMT Coke
Regular price $289.00Regular priceUnit price / per$379.00Sale price $289.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Submariner Black
Regular price $269.00Regular priceUnit price / per$359.00Sale price $269.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Nautilus (Open Heart) Silver - Black
Regular price $289.00Regular priceUnit price / per$379.00Sale price $289.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Speedmaster Moonwatch White - Orange
Regular price $279.00Regular priceUnit price / per$369.00Sale price $279.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Big Bang Rose Gold
Regular price $289.00Regular priceUnit price / per$379.00Sale price $289.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Royal Oak Chronograph Rose Gold
Regular price $289.00Regular priceUnit price / per$379.00Sale price $289.00LABOR DAY SALE -
LABOR DAY SALE
Seiko Mod Santos "9 - 5" Edition
Regular price $289.00Regular priceUnit price / per$379.00Sale price $289.00LABOR DAY SALE

NEW RELEASE!
DAYTONA MOD CERAMIC YELLOW BLACK
Inspired by the legendary chronograph heritage, the Daytona Ceramic Yellow Black is a striking fusion of performance and prestige. Its bold black ceramic bezel contrasts flawlessly with the brilliance of polished yellow gold, creating a timepiece that embodies both sporty dynamism and timeless luxury.
NEED HELP?
FREQUENTLY ASKED QUESTIONS

WHAT IS A SEIKO MOD WATCH ?
A Seiko Mod is a customized version of a standard watch. The term "MOD" comes from "modification". These modifications are generally made for those who wish to personalize their watch according to their specific tastes or needs. Modifications can vary considerably, from minor aesthetic changes to more complex technical revisions. What makes Seiko Mod watches particularly amenable to modification is the wide availability of spare parts. This abundance of components enables a wide range of customization, making each Seiko Mod watch unique.
HOW LONG DOES IT TAKE TO FINISH?
Each custom timepiece is hand built To ensure the highest possible standards, we have a lead time up to 1 week from the date of order to shipment. This allows us to carry out the necessary quality control procedures and ensure that your watch is made to your satisfaction.
All orders placed through our website are subject to the given lead time even if the item is shown as "In stock".
Each watch is assembled by hand piece by piece in a completely handmade way by an expert with more than 10 years of experience.
DO YOU OFFER A WARRANTY?
Every watch manufactured in our workshop comes with a free one year warranty. This warranty covers manufacturing defects and operating problems under normal use. For added peace of mind, you can also purchase a 2-year warranty extension. However, it does not cover scratches, damage from opening the watch, or water resistance issues, as our watches are not designed for swimming or similar activities. To ensure the longevity of your watch, we recommend avoiding such activities.
The warranty only covers defects in the movement, it does not cover any other part of the watch*
WHAT ARE THE ESTIMATED SHIPPING TIMES?
We offer delivery worldwide. All our watches are assembled and shipped from our workshop in the US
For international shipments outside the U.S, the estimated delivery time is between 7-12 days.
For deliveries within the U.S, the delivery time is 4-8 business days.
As soon as your order is ready for dispatch, we will systematically send you your tracking number by email. This will enable you to follow the progress of your order at every stage of the delivery process, for a transparent and reassuring experience.
WHERE IS MY ORDER CONFIRMATION?
Your order confirmation is automatically sent to your email address/phone number as soon as you place your order. If you do not receive it within 24 hours, please contact us via email to check if there was an issue with your order.
Before reaching out, please check your spam or junk folder, as the confirmation may have been redirected there.
CAN I EXCHANGE OR RETURN MY WATCH?
You can return the item within 14 days of receipt if it is undamaged, unused, and in its original packaging with all tags attached.
We also offer exchanges at no additional cost if there are any issues with the delivery or if you receive a damaged package.
Please note that this policy does not apply to customised watches.
If you request a return, we will provide youvith the most suitable return address. If you have any questions about size or other specifications, please feel free to email us.

THE CRAFTSMANSHIP BEHIND
Our designs, crafted by the most creative brains, obtain the best quality as other big brands. From sports and diving to classic watches, our creations stand for ORIGINALITY, QUALITY, and UNIQUENESS.
WATCHES OF THE MONTH
PERFECT FITTING
FREE SHIPPING
Get free shipping on orders of $100 or more
1 YEAR WARRANTY
Our products built to last, we guarantee it!
SECURE PAYMENT
Your payment information is processed securely
FREE RETURNS
Within 14 days of delivery, for a exchange or full refund
FREE SHIPPING
Get free shipping on orders of $100 or more
1 YEAR WARRANTY
Our products built to last, we guarantee it!
SECURE PAYMENT
Your payment information is processed securely
FREE RETURNS
Within 14 days of delivery, for a exchange or full refund